Problem-Solution Mashup
- Format
- Video
- Category
- Problem to Solution
- Stage
- TOF, MOF
- Requires
- Real person
What is it
The workhorse format: show the problem, show the product, show life after. It's called the yapper when someone talks you through it on camera, but the structure is the same whether there's a face or not. Almost every account runs some version of this, which means the execution has to carry it.
What makes it work
Make the problem uncomfortable first
Panic in the dark, sitting sluggish all day, re-injuring the same knee. Spend real time in the bad state. Rush to the product and there's nothing for it to relieve.
Mark the turn
Colour returning after black and white, the room getting brighter, the pace changing, 'then I found.' The viewer should feel the switch, not just follow it.
Explain how they found it
My uncle was working on it. My friends kept mentioning it. My doctor recommended it. Products that arrive out of nowhere feel like ads; products that arrive through someone feel like discoveries.
End in the after state, not on the product
Moving more, sleeping through, no more chaos. The last image should be the life, with the product already doing its job in the background.
Pick one problem
The format tempts you to stack four pain points to widen the net, and it dilutes every one of them. One problem, felt properly, beats four mentioned.
Reference 1
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 aesthetic desk setup ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Pain Point): A {USER_PERSONA} approaches their workspace. The voiceover immediately addresses a relatable {PAIN_POINT} (e.g., being sick of sitting all day, feeling tired and sluggish) to hook the target audience of remote workers or professionals.
The Solution Reveal: The video cuts to a wide, clean shot of the {PRODUCT_NAME} (e.g., Desky Dual standing desk). The voiceover introduces the product as the ultimate solution to the initial problem.
The Feature Montage (Setup & Organization): A sequence of quick, aesthetic B-roll shots highlights the {CORE_FEATURES}. Show a close-up of {EASY_ASSEMBLY} (e.g., turning a single screw), followed by a pan of the {ORGANIZATION_FEATURE} (e.g., clean cable management tray and integrated power outlets). The voiceover emphasizes the wide range of matching {ACCESSORY_OPTIONS} (e.g., monitor stands).
The Transformation & Action: The {USER_PERSONA} is shown actively working (e.g., typing at the keyboard). The desk is shown smoothly elevating from a sitting to a standing position. The voiceover shares the {LIFESTYLE_BENEFITS} of the new setup (e.g., moving more, feeling better, and getting more done every day).
The Resolution & CTA: The video ends with a close-up of the {PRODUCT_DETAIL} (e.g., the digital height control panel adjusting). The voiceover asks a {PROVOCATIVE_QUESTION} (e.g., "Are you ready to take your productivity to the next level?") followed by a direct {CALL_TO_ACTION} (e.g., "Choose [Brand Name]").
Assemble: A clean, minimalistic, and highly aesthetic "desk setup" edit. The visual pacing should be smooth and calming, matching the pristine white aesthetic of the workspace. Focus on satisfying close-ups of the product's premium build quality and cable management to appeal to organization enthusiasts.
Text Overlay: Clean, modern {SUBTITLE_STYLE} captions synced word-for-word with the audio. Use a bold, static text overlay at the very end for the {CALL_TO_ACTION}.
Audio: A calm, professional, and soothing {VOICEOVER}. Layered with subtle, ASMR-style {SOUND_EFFECTS} (e.g., the soft clacking of a mechanical keyboard, the quiet hum of the desk motor). No distracting background music is needed; keep the audio profile clean and focused.
End Card: No dedicated static end card; the video concludes naturally on the close-up of the digital control panel with the final brand CTA text overlay.Reference 2
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style emergency prep ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Emergency): A {USER_PERSONA} (e.g., a prepared homeowner) shows {SEVERE_WEATHER_FOOTAGE} (e.g., a blizzard). A text overlay states a {CURRENT_THREAT} (e.g., "Storms are knocking out power"). They are shown confidently walking outside in the dark using the product.
The Problem (The Chaos): Dimly lit B-roll shows {FRUSTRATING_SCENARIOS} (e.g., fumbling under a sink, checking a car engine with a dead flashlight). The voiceover describes the {PAST_PAIN_POINT} (e.g., kids crying, scrambling for candles).
The Solution (The Preparedness): The {PRODUCT_NAME} (e.g., Lumi Light) is introduced as the fix. A montage displays {HANDS_FREE_USE_CASES} (e.g., prepping food, walking downstairs) while the voiceover lists {KEY_FEATURES} (e.g., 230-degree beam, long battery life).
The Offer (The Clearance): The {USER_PERSONA} appears on camera in a {CASUAL_SETTING} to announce a {PROMOTIONAL_EVENT} (e.g., End of Winter Clearance). They highlight the {BONUS_OFFER} (e.g., lowest price, free case).
The CTA (The Urgency): The video cuts to a close-up of the {PRODUCT_PACKAGING}. The voiceover urges viewers to buy before the {EMERGENCY_EVENT} occurs, ending with a direct {CALL_TO_ACTION} (e.g., "Click Shop Now!").
Assemble: A fast-paced, urgent problem-solution edit. Use stark contrast between the dark, chaotic "before" footage and the brightly lit, calm "after" footage to visually prove the product's value.
Text Overlay: Clean {SUBTITLE_STYLE} captions synced to the audio. Use bold, red-backed static text for the {CURRENT_THREAT} hook and bullet points with checkmarks for the {PRODUCT_BENEFITS}.
Audio: An urgent yet reassuring {VOICEOVER}. Layer in natural {AMBIENT_SOUNDS} (e.g., storm winds, rummaging through drawers) during the problem phase to build tension. No background music.
End Card: No dedicated static end card; conclude on a shot of the {PRODUCT_BOX} featuring a physical {CTA_PROP} (e.g., a bright sticky note reading "Click Shop Now!").Reference 3
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style testimonial ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Injury & Credibility): A {USER_PERSONA} (e.g., Bo Nickal, UFC Fighter) films a direct-to-camera confessional in a {TRAINING_SETTING} (e.g., a gym). He establishes his credibility and hooks the audience by describing a {SEVERE_INJURY} (e.g., a 90% tear in his left MCL) just before a major competition. A brief {ANATOMICAL_GRAPHIC} can be flashed to emphasize the severity.
The Problem (The Failed Solutions): The {USER_PERSONA} describes his frustration with {FAILED_TREATMENTS} (e.g., traditional rehab). A brief, intense {ACTION_SHOT} of him training illustrates the {PAIN_POINT} (e.g., being in a lot of pain every time he wrestled).
The Solution (The Discovery): The video cuts back to the confessional. The {USER_PERSONA} explains how he discovered the {PRODUCT_NAME} (e.g., a recovery lotion). A sleek product shot of the {PRODUCT_PACKAGING} (e.g., a 27:17 recovery bottle) is shown.
The Resolution & Proof: The {USER_PERSONA} demonstrates the {APPLICATION_METHOD} (e.g., rubbing the lotion on his knee). He then reveals the {TIMELINE_AND_RESULT} (e.g., "about a month later, I was good to go"), providing powerful social proof of the product's effectiveness.
The CTA (The Recommendation): The {USER_PERSONA} delivers a direct {CALL_TO_ACTION} to the viewer. He addresses anyone dealing with {BROAD_PAIN_POINTS} (e.g., any kind of pain or injuries) and tells them to head to the {BRAND_WEBSITE}.
Assemble: A gritty, authentic, documentary-style testimonial edit. The focus should be on the creator's authoritative presence and the seriousness of his injury to build trust. Use dynamic action shots of the creator training to break up the "talking head" footage and prove his recovery.
Text Overlay: Use clean, modern {SUBTITLE_STYLE} captions. Sync the text to highlight key phrases (e.g., "90% TEAR", "REHAB", "PAIN") to maintain visual interest. Include the creator's name and title (e.g., "Bo Nickal - UFC Fighter") as a static lower-third graphic during the hook.
Audio: The clear, authoritative {ON_CAMERA_AUDIO} of the creator. A subtle, low-frequency {BACKGROUND_DRONE} or heartbeat sound can be used to add gravity to the injury story, fading out once the solution is introduced.
End Card: A clean, minimal static end screen featuring the {BRAND_LOGO} (e.g., 27:17), the {BRAND_TAGLINE} (e.g., "Feel Better. Live Better."), and the {WEBSITE_URL} against a stark white background.Reference 4
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 expert-led educational ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Supplement Overload): An {EXPERT_PERSONA} (e.g., a holistic health specialist or doctor) speaks directly to the camera in a professional {OFFICE_SETTING}. They rapidly list common {LIFESTYLE_PAIN_POINTS} (e.g., bloating after drinking, inflammation, eating processed foods) and present a different {SINGLE_INGREDIENT_SUPPLEMENT} (e.g., Dandelion Root, Turmeric, Milk Thistle) for each issue. The visual stacking of multiple bottles creates a deliberate sense of overwhelm.
The Pivot (The All-In-One Solution): The {EXPERT_PERSONA} acknowledges the viewer's frustration (e.g., "If that's a lot to remember..."). They swipe away the individual bottles and introduce the {PRODUCT_NAME} (e.g., Super Liver from Super Bonsai) as the simplified, all-in-one alternative.
The Demonstration & Credibility: A visually satisfying close-up shot shows the {PRODUCT_PREPARATION} (e.g., squeezing a tincture dropper into a small glass of water). The voiceover highlights the product's {MEDICAL_CREDIBILITY} (e.g., contains all ingredients in doctor-formulated dosages) and {CLEAN_LABEL_CLAIMS} (e.g., third-party tested, vegan).
The Convenience Factor: As the tincture mixes smoothly into the water, the voiceover emphasizes the {EASE_OF_USE} (e.g., "it takes just five seconds"). This physically contrasts the simple liquid format with the handful of pills shown during the hook.
The Resolution & CTA: The video cuts back to the {EXPERT_PERSONA} confidently holding the {PRODUCT_PACKAGING}. They announce a strong {PURCHASE_INCENTIVE} (e.g., a 30-day money-back guarantee) to remove buyer hesitation, ending with a direct, low-friction {CALL_TO_ACTION} (e.g., "so you can try it risk-free").
Assemble: An educational, authority-driven edit. Use rapid cuts and tight framing during the initial hook to emphasize the stressful, overwhelming nature of buying multiple individual supplements. Contrast this with smooth, relaxed close-ups of the tincture demonstration to visually represent ease and simplicity.
Text Overlay: Clean, professional {SUBTITLE_STYLE} captions synced word-for-word with the audio. Use dynamic pop-up text to label each {SINGLE_INGREDIENT} during the hook, and a bold text graphic at the end to highlight the {PURCHASE_INCENTIVE}.
Audio: The calm, authoritative {ON_CAMERA_AUDIO} of the expert speaking. Layer in crisp, satisfying {SOUND_EFFECTS} (e.g., heavy bottles clinking on a wooden desk, the liquid drop splashing into the glass) to enhance the sensory experience of the demonstration. No distracting background music.
End Card: No dedicated static end card; the video concludes naturally on the expert's trusted endorsement and a clear view of the product packaging.Reference 5
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style compilation ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Regret & Reveal): A {USER_PERSONA_1} (e.g., a mature woman in a headband) demonstrates using the {PRODUCT} (e.g., a microneedling stamp) on her cheek while stating a strong {HOOK_STATEMENT} (e.g., "My biggest regret is not trying this at home microneedling treatment"). The video cuts to a clean aesthetic shot of the {PRODUCT_PACKAGING} (e.g., Glov Beauty System) and then back to the creator showing off her {DESIRED_RESULT} (e.g., smooth and glowy skin).
The Contrast (Pain vs. Science): Show a jarring {NEGATIVE_VISUAL} representing a common {PAIN_POINT} (e.g., a red, irritated face from an in-clinic treatment with a red 'X' overlay). Immediately contrast this with a smiling {USER_PERSONA_2} holding the {PRODUCT_COMPONENTS} (e.g., serum vials). The voiceover highlights the {PRODUCT_BENEFIT} (e.g., a scientifically proven serum that naturally boosts collagen).
The Convenience Factor: A rapid montage shows multiple diverse {USER_PERSONAS} applying the device. The voiceover emphasizes the {SPEED_BENEFIT} (e.g., "Radiant, flawless skin in 5 minutes") and explicitly lists the {ELIMINATED_HASSLES} (e.g., no appointments, no waiting, no hassles).
The Mechanism & Social Proof: A close-up demonstration shows the {PREPARATION_STEP} (e.g., opening a serum vial and attaching the micro-infusion head). The voiceover explains the {CORE_MECHANISM} (e.g., achieving effectiveness through stimulation and infusion). The video then cuts to a scrolling screen recording of {SOCIAL_PROOF} (e.g., thousands of verified 5-star online reviews) to solidify viewer trust.
The Resolution & CTA: A final {USER_PERSONA} smiles into the camera, stating the {ULTIMATE_BENEFIT} (e.g., "Looking younger is now easier than ever"). Deliver a direct {CALL_TO_ACTION} (e.g., "Get your [Brand Name] today for brighter and more youthful skin") paired with a final, highly aesthetic shot of the full {PRODUCT_LINEUP}.
Assemble: A fast-paced, multi-creator compilation edit. The ad relies on the contrast between the perceived difficulty of traditional treatments and the extreme ease/speed of the at-home product. Keep the pacing energetic, switching between different user demographics to broaden the product's appeal.
Text Overlay: Clean, highly legible {SUBTITLE_STYLE} captions synced word-for-word with the audio. Use static pop-up text with emojis (e.g., a green checkmark for the serum, a red X for the clinic) to visually reinforce the voiceover's claims.
Audio: An upbeat, energetic {VOICEOVER} (can be AI-generated or a single creator's voice applied over the whole montage) layered over a trendy, driving {BACKGROUND_TRACK} to keep viewer retention high.
End Card: A clean, minimal static end screen featuring the {BRAND_LOGO}, the full {PRODUCT_KIT}, and a clear {CALL_TO_ACTION} (e.g., "Shop [Brand Name] now!") against a soft, branded background color.Reference 6
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style story-driven ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Nightmare Scenario): A {USER_PERSONA} (e.g., a casual, relatable creator sitting on a balcony) films a direct-to-camera video. They immediately hook the viewer by sharing a {NIGHTMARE_SCENARIO} (e.g., their Facebook page with over a million followers getting hijacked). A bold, static text overlay displays the {CORE_ISSUE} (e.g., "MY FACEBOOK ACCOUNT GOT HIJACKED").
The Solution Reveal: The {USER_PERSONA} introduces the {PRODUCT_NAME} (e.g., Guardio) as the tool that saved them. They explain that the service handles the {TECHNICAL_PAIN_POINTS} (e.g., "all that hard stuff that I don't know how to do"). A quick B-roll shot shows the {APP_LAUNCH} (e.g., tapping the app icon on a smartphone).
The Feature Proof: The video cuts to clean screen recordings demonstrating the {PRODUCT_FEATURES} in action. The voiceover explains how the app scans for {THREAT_1} (e.g., leaked information like credit cards and locations) and flags {THREAT_2} (e.g., spam emails and malicious texts).
The Reverse Psychology CTA: The video cuts back to the {USER_PERSONA} on camera. They deliver a {SARCASTIC_PITCH} to drive urgency, telling the audience that if they want to experience a {NEGATIVE_OUTCOME} (e.g., get their information stolen, lose a bunch of money, and have a really bad day), they should not click the link.
The Sincere Endorsement: The {USER_PERSONA} drops the sarcasm and offers a genuine {FINAL_RECOMMENDATION} (e.g., "But if you do want to protect it, go ahead and try it. It's worth it.").
Assemble: A highly authentic, story-driven confessional edit. The ad relies on a strong personal anecdote to build immediate stakes, followed by visual proof of the app's capabilities, and closes with a unique "reverse psychology" sales tactic that makes the call to action feel less pushy and more like genuine advice from a friend.
Text Overlay: Clean, easily readable {SUBTITLE_STYLE} captions synced word-for-word with the audio. Maintain a bold, highly visible text graphic at the top of the screen during the hook to grab attention immediately.
Audio: The raw, authentic {ON_CAMERA_AUDIO} of the creator speaking. Keep the natural {AMBIENT_SOUNDS} (e.g., outdoor breeze, faint background noise) to enhance the unfiltered, organic feel of the vlog. No background music is needed.
End Card: No dedicated static end card; the video concludes naturally on the creator's final, sincere endorsement of the product.Reference 7
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style story-driven ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Nightmare Scenario): A {USER_PERSONA} (e.g., a relatable woman sitting in her car) films a direct-to-camera video. They immediately hook the viewer by sharing a {NIGHTMARE_SCENARIO} (e.g., falling for a PayPal text scam and having their balance wiped). A text pop-up displays the {SCAM_MESSAGE} (e.g., a text saying the account was suspended for suspicious activity).
The Solution Reveal: The {USER_PERSONA} introduces the {PRODUCT_NAME} (e.g., Guardio), expressing regret that they hadn't known about it sooner. A quick B-roll shot shows the {APP_LAUNCH} (e.g., tapping the app icon on a smartphone screen).
The Feature Proof: The video cuts to clean screen recordings demonstrating the {PRODUCT_FEATURES} in action. The voiceover explains how the app flags {THREAT_1} (e.g., phishing emails), filters {THREAT_2} (e.g., spam texts), and actively blocks {THREAT_3} (e.g., dangerous links in real time, showing a red "malicious site" warning screen).
The Sincere Endorsement & CTA: The video cuts back to the {USER_PERSONA} on camera. They deliver a genuine {FINAL_RECOMMENDATION} (e.g., "If you want to protect your money, this is something you should know about") to encourage the viewer to take proactive action.
Assemble: A highly authentic, story-driven confessional edit. The ad relies on a strong, relatable personal anecdote (losing money to a common scam) to build immediate stakes, followed by visual proof of the app's protective capabilities. Keep the tone helpful, urgent, and sincere.
Text Overlay: Clean, easily readable {SUBTITLE_STYLE} captions synced word-for-word with the audio. Use visual pop-ups (like a recreation of the fake text message) to visually reinforce the scam story during the hook.
Audio: The raw, authentic {ON_CAMERA_AUDIO} of the creator speaking. Keep the natural {AMBIENT_SOUNDS} (e.g., muted car interior noise) to enhance the unfiltered, organic feel of the vlog. No background music is needed.
End Card: No dedicated static end card; the video concludes naturally on the creator's final, sincere endorsement of the product.Reference 8
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style problem-solution ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Guilt Trip): A {USER_PERSONA_1} (e.g., a concerned dog owner) holds their {PET} and shares a {SHOCKING_CONFESSION} (e.g., not brushing their dog's teeth in a year). A text overlay hints at the {NEGATIVE_CONSEQUENCE} (e.g., "she was not ready for the consequences"). A quick {PROBLEM_CLOSEUP} reveals the initial issue (e.g., yellowing teeth).
The Expert Breakdown (The Math of Neglect): The video cuts to an {EXPERT_PERSONA} who explains the {COMPOUNDING_PROBLEM} (e.g., plaque building up week by week). They use a stark {MATH_ANALOGY} (e.g., multiplying the dog's age by 52 to show weeks of tartar buildup) paired with {SHOCKING_VISUALS} (e.g., severely decayed teeth on an anatomical model and real dogs) to create intense urgency and highlight the {LONG_TERM_DANGERS}.
The Frictionless Solution: The {EXPERT_PERSONA} introduces the {PRODUCT_NAME} (e.g., PetLab Co. ProBright) as the perfect alternative to a major {PAIN_POINT} (e.g., the hassle of using a dog toothbrush). A clear {DEMO_SHOT} shows the extreme {EASE_OF_USE} (e.g., simply sprinkling the powder onto regular kibble). A quick B-roll montage highlights the {ACTIVE_INGREDIENTS} (e.g., green tea, probiotics).
The Viral Testimonials (Social Proof): The expert mentions the product's {VIRAL_SUCCESS} (e.g., 50,000 tubs sold). The video cuts to a rapid compilation of {CUSTOMER_TESTIMONIALS}. Multiple {USER_PERSONAS} share their {POSITIVE_RESULTS} (e.g., cleared up brown teeth, fresh breath) and show {BEFORE_AND_AFTER_EVIDENCE}, emphasizing that their dogs love the taste.
The Resolution & CTA: The final {USER_PERSONA} delivers a sincere {FINAL_RECOMMENDATION}. The video concludes with a {PRODUCT_IN_ACTION_SHOT} (e.g., a dog eagerly licking the powder) and a clear, static {CALL_TO_ACTION} text overlay (e.g., "LEARN MORE BELOW").
Assemble: A highly engaging, guilt-to-relief edit. Start with a controversial hook to stop the scroll, use the expert segment to build immense problem awareness and tension, and then flood the viewer with the easy solution and overwhelming social proof. Use dynamic split screens and rapid cuts during the educational portion to keep the viewer engaged.
Text Overlay: Clean, highly legible {SUBTITLE_STYLE} captions synced word-for-word with the audio. Use bold pop-up text to emphasize the {MATH_ANALOGY} numbers and a persistent, clear text overlay for the final CTA. Ensure an "Advertisement" disclosure is present during the testimonials.
Audio: The raw {ON_CAMERA_AUDIO} of the various creators speaking. The pacing should be fast and informative during the expert section, transitioning to enthusiastic and relieved tones during the testimonials. Layer a subtle, upbeat {BACKGROUND_TRACK} underneath the entire video to maintain momentum.
End Card: No dedicated static end card; the video concludes naturally on the action shot of the dog enjoying the product, paired with the final CTA text overlay.Reference 9
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style expert-led ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Hidden Crisis): A {USER_PERSONA} (e.g., a veterinarian) introduces a widespread {PET_PROBLEM} (e.g., millions of dogs silently coping with dental issues). A bold text overlay at the top sets the {CORE_THEME} (e.g., "The doggy dental crisis (explained by a vet)").
The Education (Signs & Consequences): The {USER_PERSONA} breaks down {CRITICAL_FACTS} about canine dental health. The video displays {NEGATIVE_VISUALS} (e.g., yellow teeth and tartar build-up) that owners commonly ignore, followed by a warning about {LONG_TERM_CONSEQUENCES} (e.g., heartbreaking and financially costly issues down the road).
The Solution Reveal: The {USER_PERSONA} introduces the {PRODUCT_NAME} (e.g., ProBright from PetLab Co.) as an effortless fix. A clear {DEMONSTRATION_SHOT} highlights its {EASE_OF_USE} (e.g., simply sprinkling the powder onto the dog's food daily). The expert lists key {ACTIVE_INGREDIENTS} (e.g., brown algae and targeted probiotics) responsible for maintaining healthy gums and teeth.
The Social Proof (Reviews & Testimonials): The video cuts to a scrolling display of {VERIFIED_REVIEWS} (e.g., thousands of 5-star ratings on a review platform). A rapid compilation of {CUSTOMER_PERSONAS} sharing their {REAL_WORLD_RESULTS} (e.g., whiter teeth and drastically improved breath) validates the expert's claims.
The Final CTA: The video concludes with a static shot of the {PRODUCT_PACKAGING} next to a {PRODUCT_TOOL} (e.g., a green scoop of powder). A large text graphic delivers a direct {CALL_TO_ACTION} (e.g., "LEARN MORE BELOW").
Assemble: A highly authoritative, educational problem-solution edit. The ad leverages the credibility of a medical professional to establish a serious problem, then immediately relieves that tension with an incredibly simple, low-friction product demonstration and rapid-fire social proof.
Text Overlay: Clean, highly legible {SUBTITLE_STYLE} captions synced word-for-word with the audio. Use static, numbered pop-up text to structure the expert's facts (e.g., "1.", "2.") and ensure an "Advertisement" disclosure is visible during the testimonial segment.
Audio: The clear, authoritative {ON_CAMERA_AUDIO} of the expert, transitioning into the enthusiastic voices of the customers. No background music is necessary, allowing the expert's tone to carry the gravity of the educational segment.
End Card: A simple, static end screen featuring the {PRODUCT} and a bold, centered {CALL_TO_ACTION} text overlay to drive clicks.Reference 10
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style aesthetic POV ad for {PRODUCT}.
Generate the following sequence:
The Hook (The Symptom Check): A {USER_PERSONA} films an ongoing, relaxing {POV_VISUAL} (e.g., a hand gently moving through a bubble bath). A prominent text overlay introduces the {VIDEO_TOPIC} (e.g., "3 signs you need Salt Lab's Magnesium Oil Spray").
Sign 1 (The First Pain Point & Proof): The text overlay changes to identify {PAIN_POINT_1} (e.g., restless legs when sitting down to relax). This is immediately validated by a {CUSTOMER_REVIEW_1} graphic featuring 5 stars and a relatable testimonial.
Sign 2 (The Second Pain Point & Proof): The text transitions to {PAIN_POINT_2} (e.g., tossing and turning, unable to switch off). A second {CUSTOMER_REVIEW_2} graphic pops up, confirming the product's ability to calm a racing mind.
Sign 3 (The Third Pain Point & Proof): The text transitions to {PAIN_POINT_3} (e.g., waking in the night and unable to fall back asleep). A third, detailed {CUSTOMER_REVIEW_3} (e.g., from an exhausted nurse) appears, praising the deep, uninterrupted rest.
The Resolution & Brand Recall: The video concludes with the text fading into a clean {BRAND_GRAPHIC} (e.g., the Salt Lab logo) and a calming {BRAND_TAGLINE} (e.g., "Better sleep, better you") centered over the relaxing background.
Assemble: A highly aesthetic, calming POV edit. The ad relies entirely on the continuous, relaxing visual loop of the bathwater and the compounding social proof of the text reviews. Keep the pacing slow, soothing, and hypnotic to match the sleep-inducing nature of the product. No fast cuts or face-to-camera footage.
Text Overlay: Clean, elegant {TEXT_STYLE} overlays. Use bold, static text for the signs/symptoms, and visually distinct {REVIEW_GRAPHICS} featuring bright yellow stars for the testimonials. The text must remain on screen long enough to be easily read.
Audio: A soothing, ASMR-style {AMBIENT_SOUND_BED} (e.g., gentle water splashing, soft popping bubbles). No voiceover or loud background music is needed; the text does the selling while the audio creates a deeply calming atmosphere.
End Card: No dedicated static end card; the video concludes naturally by fading in the {BRAND_LOGO} and {TAGLINE} over the continuous, relaxing bath visual.